Virtual Education - Using Social Media To Your Advantage

USING SOCIAL MEDIA TO YOUR ADVANTAGE
APRIL 20 | 10:00AM CT | 0.1 CEUs
Amy Zengotita, Parks and Recreation Director, City of South Daytona
Algorithms are complicated and seem overwhelming. Learn the algorithms for Facebook and Twitter, which will provide the background information to create effective posts. Find out about easy to use applications that help your social media posts. (Hootsuite, Canva.com, Raw Shorts, etc.).  Finally, show and tell your most successful post.

Learning Objectives

• Learn the algorithms for Facebook and Twitter.
• Identify tools that will assist you in the creations of posts.
• Hear about successful posts from other agencies to assist you in creating high performing posts.

About Amy Zengotita: Amy Zengotita serves as the Parks & Recreation Director for the City of South Daytona since March 2020. She previously served as the Cultural Services Manager and PIO in the Town of Ponce Inlet. Amy graduated from Flagler College with a Bachelor of Arts in history and graduated from the University of Illinois with a Master in Recreation, Sport, and Tourism. In 2017, Amy received the Florida Recreation and Park Association Rising Star Award. Amy is currently a member of the Florida Recreation and Park Association Foundation Board of Trustees.